(no subject)

'Get in the Van' and Other Tips for Getting Meaningful Customer Feedback https://review.firstround.com/the-power-of-interviewing-customers-the-right-way-from-twitters-ex-vp-product
 
Key Take aways

1. talk to customers (they say every day)

2. do at least 30 interviews to validate a solution

-5 Minutes: Introductions.

-30 Minutes: We think you have this problem.

-Do you have this problem?

-How are you solving this problem today?

-How much are you spending to solve this problem? (If your product isn’t paid, ask them how much they care about the problem.)

-How does this problem impact your business?

-10 Minutes: Here’s how we’re thinking of solving the problem.

-10 Minutes: Feedback and next steps.

 3. Consider doing the "how would you invest 100$" question

4. write notes/score immediately after. questions proposed

-How sophisticated was the business you met with?

-How technically sophisticated were they?

-What were the top three problems that the customer identified for you to solve?

-Would they beta test with you?

-What would they pay?

-Did they identify other people for you to meet with?

-Any surprises?

 

I thought it aligned with a lot of things i have learned in classes and other places but in a nice succinct way!

"We are in love with our solutions. We’re in love with our products. But that’s missing the point."